There are a few simple steps that you can follow to help you use Pinterest to drive traffic and engagement to your blog. These are: Create an account, choose the best time of day to post on Pinterest, and create pins that attract clicks. You're now ready to drive lots of traffic to your blog. But how can you make sure that you are driving targeted traffic on your website?
Create a group board
You can create a groupboard by first going to Pinterest and searching for the groups you are interested in joining. You should look for groups that accept new contributors. When you find a group board you'd like to be a part of, request an invite and follow the instructions listed on the board. Some boards ask that you leave comments or emails to the creator. If you are able to do this, your chances of being added will be higher.
Pin old posts to create a bookmark
You can pin an old post to Pinterest and bring new people to your blog. You will need to make changes to the title, description, image, and description to the old post. Then schedule it to be pin again on other relevant boards. Avoid spamming boards with the same pins. Pinterest prefers newer pins over older ones.
Pins that get clicks
You can drive traffic directly to your blog by creating pins that include relevant content. Pinterest users are accustomed to clicking on links so make sure that your pin has information that will encourage them to click it. Include a call to action in your description, and include relevant search terms. Call to action can improve click-through rates as well as conversions.
Find the best time for you to post on Pinterest
Pinterest can be used to increase your blog traffic, and even sales. You should be aware of some important things when you post to the social media network. Listed below are some of the most popular pin times on Pinterest. Here are some tips to make sure you post to Pinterest at the right time. These stats will show you the best times to publish to your blog.
Optimize your pin description for SEO
While optimizing your Pin description for SEO when using Pinterest to drive traffic, don't forget to optimize your headline. Readers will be attracted to visually stimulating content. Your headline should be both descriptive and interesting, with a strong call to action. Your primary keyword should be included in the headline. You can use the autocomplete feature to generate a list of keywords that are most popular.
Get more repins
To get more Pinterest repins, modify your search keywords to attract more pins. Once you have reorganized keywords, search through your boards using the terms that best suit your niche. Be sure to optimize pins with keywords and other search engine optimization practices. Last but not least, you can repin others' pins using your activity feed or tab. This way, you will be able to pin at the best times.
FAQ
What is the cost of advertising on social media?
It is important to know that advertising on social media platforms is not free if you decide to do this route. You will be charged monthly for your time spent on each platform.
Facebook - $0.10 per 1000 impressions
Twitter: $0.20 per 1,000 impressions (if your tweet is on Twitter)
Linkedin - $0.30 per 1,000 impressions if you send out invitations
Instagram - $0.50 Per 1,000 Impressions
Snapchat - $0.60 Per 1,000 Impressions ($0.40 per User)
YouTube - $0.25 Per 1,000 Views
Tumblr – $0.15 per 1000 impressions for text postings
Pinterest - $0.05 per 1,000 impressions per month
Google + - $0.15 - $0.20 per 1 Million Impressions
Tumblr: $0.15-$.20 per 100,000 impressions
Vimeo – $0.20- $0.25 Per 10,000 Impressions
Soundcloud - $0.20-$0.25 per 1 million plays
StumbleUpon - $0.20 -$0.25 per 1 billion pageviews
Digg - $0.20 - $0.25 per 1000 diggs
Reddit $0.20-$0.25/1000 comments
Wordpress - $0.20--$0.25 per 500 comments
Flickr - $0.20 -- $0.25 per 5,000 photo uploads
What are the basics of print advertising?
Print advertising is an effective medium for communicating with consumers. Print advertising is used by many companies to promote their products and services. The main goal is to catch the attention and buy from the consumer.
Print ads are usually one-page long. They contain text, images, logos, and any other graphics. These ads may include sound, animation and video as well as hyperlinks.
The following are the main types print advertisements:
1. Brochures - Large format printed brochures are used to draw people in to stores. Brochures are filled with eye-catching designs, colorful pictures, and attractive graphics.
2. Catalogues- These are smaller versions and variants of brochures. These are usually sent to customers who request information about specific items.
3. Flyers – These are tiny pieces of paper distributed at events like concerts or fairs. If they are given out at retail outlets, they can be obtained for free, but you must pay for them.
4. Posters - These flyers can be larger than the ones you see on the flyer. They are placed on walls, fences, buildings and other surfaces. They are usually made using computer software programs, which is designed to draw the eye of passersby.
5. Direct mail – This is a direct mailing of letters or postcards directly to customers. These are sent out by companies to remind customers about their business.
6. Newspaper Ads are placed in newspapers and magazines. They are usually quite long and contain both text and images.
Is there any way to get free traffic?
Refers to traffic that is free from search engine results. This type is known as natural, or organic traffic. You can get traffic free of charge by using article marketing, social media marketing and blogging.
Article Marketing is one of the most popular methods of getting free traffic because articles have an extremely low cost per click (CPC). The CPC is usually very cheap compared to paid ads. Content marketing is also known by the term article marketing.
Social Media Marketing: Social media sites such as Facebook, Twitter, LinkedIn, and LinkedIn make it easy to promote your company through advertising. These platforms allow you to share updates, photos, and establish relationships with potential customers. Many businesses choose to pay for ad space on social media websites because they want to reach a wider audience at a lower price.
Blogging-Blogging is another great way of generating free traffic. High quality content will draw people to your blog. You can start to monetize your blog with the sale of products or services after you have attracted readers.
Email Marketing – Although email marketing was around long before the internet, it's still one of most effective ways to drive website traffic. Sending emails regularly is a good strategy to grow your list of subscribers and eventually sell them something.
What is an ad campaign?
An advertising campaign is a series of advertisements designed to promote a product or service. It may also refer to the entire production of such ads.
The Latin word for "to Sell" gives rise to the term "ad". Marcus Terentius Varro, 116-27 BC, was the first to use it. He used it as a verb that meant "to make a sales."
Advertising campaigns are typically done by large agencies and companies. Advertising campaigns can involve many media types, such as television, radio, print, and the internet.
Advertising campaigns usually last several months, and they have specific goals. Campaigns can be targeted at increasing awareness or sales, for example.
What is branding?
Branding is how you convey who you really are and what you believe in. It's how people remember you and your name.
Branding is all about creating an identity that makes your company memorable. A brand does not only include a logo, but includes everything that you look like and how your voice is used by employees.
Because customers know exactly what they are getting, strong brands help them feel confident in purchasing from you. It gives customers confidence when choosing your products over the ones of other competitors.
Apple is a prime example of a company with a strong brand. Apple's brand is well-known for its stylish design, high-quality products and outstanding customer support.
Apple's brand is synonymous with technology. People think of Apple whenever they see a computer or smartphone.
When you consider starting a business, it's important to develop a brand. This will give your business a face and personality.
How can you choose your target audience?
Start with yourself, and the people closest to you. If you don’t know where or how to start, ask yourself "Whom are I trying to reach?"
Ask yourself the following questions: Who are my industry's most influential people? What are the problems they face daily? Who are the smartest people in my industry? Where can they be found online?
Return to the beginning. What motivated you to start your business? What problem did you solve for yourself, and how did you do it?
These answers will help identify your ideal clients. This will allow you to learn more about your ideal customers and their motivations for buying from you.
It is also possible to look at the websites and social networks pages of your competitors to get insight into who they cater.
Once you have identified the target customers, it is time to decide what channel(s) you want to use to reach them. If your company offers services to real estate agents you might make a website that targets home buyers.
A blog that targets small-business owners could be a possibility if you are a software provider.
You could also create a Facebook account for teens if you sell clothing. If you own a restaurant, you can set up a twitter account to provide information for parents searching for child-friendly options.
It is important to remember that there are many methods of getting your message across.
Advertising is what?
Advertising is an art. It's not just about selling products. It's about making emotional connections between people, brands, and each other.
Advertising is about telling stories and using images to communicate ideas.
It is important to communicate clearly and persuasively. Also, you must share a story which resonates with your target markets.
Advertising is therefore different from other forms such as presentations, writing, and public speaking.
By creating a successful campaign, you can create your brand identity.
And this is how you become memorable. You are someone people remember.
Statistics
- Advertising's projected distribution for 2017 was 40.4% on TV, 33.3% on digital, 9% on newspapers, 6.9% on magazines, 5.8% outdoor, and 4.3% on radio. (en.wikipedia.org)
- Worldwide spending on advertising in 2015 amounted to an estimated US$529.43 billion. (en.wikipedia.org)
- In 1919 it was 2.5 percent of gross domestic product (GDP) in the US, and it averaged 2.2 percent of GDP between then and at least 2007, though it may have declined dramatically since the Great Recession. (en.wikipedia.org)
- It collects money from the advertisers, keeps 32% for its role in facilitating the process, and the remaining 68% goes to the publisher (you). (quicksprout.com)
External Links
How To
How to Advertise on Facebook
Facebook is one of most widely used social media platforms. Facebook is used by around 1 billion people each month, according to estimates. Facebook is one of the most important companies in the world. Facebook's unique features such chat, video calling, games and others are why it is so popular. Facebook accounts enable users to post photos, leave comments, receive messages, play games and view videos. Facebook offers businesses the ability to promote themselves via advertisements. Advertisements can be text ads, banner ads or sponsored stories.
Facebook advertising is available in two primary ways. One way is to pay for advertising. Another way is to use free methods. We will discuss how to do these two things below.
How to advertise Facebook via paid options
Paid advertising on Facebook is done by paying Facebook directly for each impression. You can pay either monthly or annually. Facebook offers several types of paid advertisement. These include:
Text ads – These are the same as regular text ads. Text ads appear above or under the feed, instead of next to newsfeed items.
Banner ads are large rectangular images that take up a whole screen page. They are usually used to advertise a particular offer or product.
Promoted posts - These are similar to regular posts and appear at the top newsfeed. Businesses often use promoted posts to promote their products.
Sponsored stories - These short stories have relevant content and are displayed at the top of users’ feeds. They are paid by brands and businesses who want to reach new customers.
How to promote using free options
Facebook offers free advertising. This is done in the same way as regular Facebook. These include Text ads, Banner ads, Promoted Posts, Sponsored Stories, and other forms of advertising.
However, unlike regular Facebook, you cannot create a custom audience when doing free advertising. Targeting people can only be done based on their age, gender or location.
How to get advertising on Facebook started
If you wish to advertise on Facebook, the first thing you should do is sign up. This will allow you to access all tools. Follow these steps to set up an account.
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Click "Create New Ad Set"
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Add a name to your ad-set.
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Choose the type of advertisement that you wish to place (text or image, video).
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Select the locations that you wish to target.
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Determine the budget amount.
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Select Facebook Audience Network from the drop-down menu.
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Click "Next Step."
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Click "Review and continue".
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You can review your selections before you click "Continue".
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Provide any additional details.
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Click "Save changes."
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Wait until your ad-campaign has ended before you start your campaign.
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Once your campaign has ended, click "View Ad Statistics."
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You can check the results of your campaign.
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You can continue repeating steps 13-16 until the settings that work best for you business are found.
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Start advertising!